How CDW Connected the Dots

with a Recruitment Marketing Strategy and Platform

CDW, a global provider of IT solutions for business, education, and healthcare organizations, requires an enormous pool of highly skilled talent. When its traditional recruitment model failed to produce the quality hires needed to meet aggressive growth targets, CDW’s talent acquisition leadership decided to totally transform their approach.

How did they do it? By investing in a new recruitment marketing platform that would simplify and integrate outreach across multiple job sites and social channels, build robust talent pipelines, engage passive as well as active talent, and introduce a brand new, mobile-friendly, frictionless application process – all while integrating with their existing ATS. The result was a better, more comprehensive recruitment strategy.

Watch this webcast from the 2014 OHUG Global Conference to see, step-by-step, how they supercharged their recruiting strategy. Troy Heinritz, Manager of HR Technology Projects at CDW, speaks about his insights gained during the evaluation and implementation processes, as well as his team’s exciting journey from an outmoded requisition-based recruitment model to a 360-degree recruitment marketing strategy.