The Transform Conference eBook: 38 Takeaways and Tips from the Pro Speakers

In November of 2016, SmashFly hosted Transform, the first ever Recruitment Marketing conference in Boston. We gathered more than 200 talent acquisition pioneers in a room (and another 3,500 virtually!) with a common goal of exchanging ideas, sharing successes and failures, and figuring out what’s next in the emerging discipline of recruitment marketing.

We’ve compiled 38 takeaways and tips from the speakers of Transform into this eBook. These ideas don’t require massive adds to budget or resources. They require creativity and a new mindset: that of a marketer. Each of these ideas can be activated in 30 to 60 days, and nearly every one is free.

Dive in to the eBook and see how the pros create brand awareness, encourage candidate consideration, build interest and drive conversion.


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